{"id":1208,"date":"2016-01-27T12:30:48","date_gmt":"2016-01-27T18:30:48","guid":{"rendered":"http:\/\/coryedwards.com\/?p=1208"},"modified":"2016-01-27T12:37:13","modified_gmt":"2016-01-27T18:37:13","slug":"smaller-faster-smarter-better","status":"publish","type":"post","link":"http:\/\/coryedwards.com\/?p=1208","title":{"rendered":"Smaller, Faster, Smarter, Better"},"content":{"rendered":"<p><span class=\"frame-outer  aligncenter size-full wp-image-1211\"><span><span><span><span><a href=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-in-a-lot-of-movies-especially-big-studio-ones-they-re-not-constructed-in-any-other-way-charlie-kaufman-15-40-06.jpg\"><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1211\" src=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-in-a-lot-of-movies-especially-big-studio-ones-they-re-not-constructed-in-any-other-way-charlie-kaufman-15-40-06.jpg\" alt=\"quote-in-a-lot-of-movies-especially-big-studio-ones-they-re-not-constructed-in-any-other-way-charlie-kaufman-15-40-06\" width=\"415\" height=\"195\" srcset=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-in-a-lot-of-movies-especially-big-studio-ones-they-re-not-constructed-in-any-other-way-charlie-kaufman-15-40-06.jpg 850w, http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-in-a-lot-of-movies-especially-big-studio-ones-they-re-not-constructed-in-any-other-way-charlie-kaufman-15-40-06-300x141.jpg 300w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/span><\/span><\/span><\/span><\/span>A friend of mine in the industry named <strong><a href=\"http:\/\/www.philcooke.com\">Phil Cooke<\/a><\/strong> writes a very savvy blog about the industry, and he posted a chilling analysis of the big studio machine and the big studio stuff they make. While almost all studio movies are now super-expensive franchise-makers, even the execs at these companies are nervous. There are some ominous trends for 2016 that keep them up at night, which you can read <strong><a href=\"http:\/\/www.philcooke.com\/trends-for-2016-that-worry-the-film-industry\/\">HERE:<\/a><\/strong><\/p>\n<p><span class=\"frame-outer  aligncenter size-full wp-image-1212\"><span><span><span><span><a href=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-movies-have-kind-of-become-a-tad-bit-uninspired-in-that-the-big-studio-movies-are-spending-mark-wahlberg-116-23-00.jpg\"><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1212\" src=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-movies-have-kind-of-become-a-tad-bit-uninspired-in-that-the-big-studio-movies-are-spending-mark-wahlberg-116-23-00.jpg\" alt=\"quote-movies-have-kind-of-become-a-tad-bit-uninspired-in-that-the-big-studio-movies-are-spending-mark-wahlberg-116-23-00\" width=\"415\" height=\"195\" srcset=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-movies-have-kind-of-become-a-tad-bit-uninspired-in-that-the-big-studio-movies-are-spending-mark-wahlberg-116-23-00.jpg 850w, http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-movies-have-kind-of-become-a-tad-bit-uninspired-in-that-the-big-studio-movies-are-spending-mark-wahlberg-116-23-00-300x141.jpg 300w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/span><\/span><\/span><\/span><\/span>I chimed in with\u00a0my perspective, which you can read below&#8230; a long enough response that it became\u00a0a very lazy way for me to post a new blog here!<\/p>\n<p>My response:<\/p>\n<p>I am not as plugged in to creating movies at the big studio level, but what I can add as a thin ray of sunshine is that as studios gamble larger and larger brand-oriented, franchise-building movies, there is an opportunity for mid-budget investors and mid-budget companies around the globe to step in.<\/p>\n<p>While a major studio can&#8217;t understand anything under $100M, there are many, many new mini-studios springing up to take the crumbs left under the table and race past these behemoths to make smaller but more consistent profits. And smaller means everyone involved in a project relaxes a bit and takes risks. Smaller means that original voices, stranger perspectives or narratives with &#8220;rough edges&#8221; make it to the final product. Minis like <a href=\"http:\/\/a24films.com\">A24<\/a> or <a href=\"https:\/\/stxentertainment.com\">STX<\/a> are stepping into the void left by majors to do the films the majors used to do. And the result is more &#8220;movies for grown ups&#8221; and original stories.<\/p>\n<p>Granted, this is at a smaller level that cannot compete with the Avengers that dominate every cereal box and Happy Meal, but it is happening more and more. In my world of animation, I see much more success and control with smaller studios around the globe &#8212; animation houses who can generate beautiful films for $20M and under.<\/p>\n<p>Would I like to make a Marvel movie? No doubt! But until that day, there are places to make good films. And GOOD FILMS are the ONLY formula that&#8217;s reliable. This seems obvious, but it should be stated again: Movie stars successfully open a GOOD FILM, not any film. Netflix will have a smash hit when they make something better than &#8220;Ridiculous 6.&#8221; And comedy, even with a little raunch, only works in the context of a GOOD FILM. The next 5-10 years will be a very interesting time for the big, slow, money-heavy, fear-based major studios, to be sure.<\/p>\n<p><span class=\"frame-outer  aligncenter size-full wp-image-1210\"><span><span><span><span><a href=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-nowadays-the-big-hollywood-studios-only-make-about-three-movies-a-year-and-they-cost-robbie-coltraine-75-11-40.jpg\"><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1210\" src=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-nowadays-the-big-hollywood-studios-only-make-about-three-movies-a-year-and-they-cost-robbie-coltraine-75-11-40.jpg\" alt=\"quote-nowadays-the-big-hollywood-studios-only-make-about-three-movies-a-year-and-they-cost-robbie-coltraine-75-11-40\" width=\"415\" height=\"195\" srcset=\"http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-nowadays-the-big-hollywood-studios-only-make-about-three-movies-a-year-and-they-cost-robbie-coltraine-75-11-40.jpg 850w, http:\/\/coryedwards.com\/wp-content\/uploads\/2016\/01\/quote-nowadays-the-big-hollywood-studios-only-make-about-three-movies-a-year-and-they-cost-robbie-coltraine-75-11-40-300x141.jpg 300w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/><\/a><\/span><\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A friend of mine in the industry named Phil Cooke writes a very savvy blog about the industry, and he posted a chilling analysis of the big studio machine and the big studio stuff they make. While almost all studio movies are now super-expensive franchise-makers, even the execs at these companies are nervous. There are [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/coryedwards.com\/index.php?rest_route=\/wp\/v2\/posts\/1208"}],"collection":[{"href":"http:\/\/coryedwards.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/coryedwards.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/coryedwards.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/coryedwards.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1208"}],"version-history":[{"count":5,"href":"http:\/\/coryedwards.com\/index.php?rest_route=\/wp\/v2\/posts\/1208\/revisions"}],"predecessor-version":[{"id":1216,"href":"http:\/\/coryedwards.com\/index.php?rest_route=\/wp\/v2\/posts\/1208\/revisions\/1216"}],"wp:attachment":[{"href":"http:\/\/coryedwards.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/coryedwards.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1208"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/coryedwards.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}